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ABOUT

BEDHEAD MARKETING

Founded by a team of mattress executives, record-breaking sales professionals and marketing/design experts, Bedhead Marketing's mission is to help untangle the process for delivering consistent, high quality messaging to the end consumer to elevate the bedding category as a whole.

SALES

THE BEDHEAD TEAM HAS BROKEN SALES RECORDS AT THE LARGEST MATTRESS RETAILERS, HAVE TRAINED HUNDREDS OF SALES PROFESSIONALS IN THE MATTRESS CATEGORY. EXECUTIVE LEADERSHIP HAS ALSO BEEN DIRECTOR OF BUSINESS DEVELOPMENT FOR CHANNEL SALES AND VP OF SALES FOR MULTIPLE ORGANIZATIONS.

MARKETING

THE BEDHEAD EXECUTIVE LEADERSHIP TEAM HAS DECADES IN MARKETING AND BEDDING SALES AND HAS WORKED WITH THE LARGEST, MOST SUCCESSFUL BRANDS IN THE INDUSTRY BOTH AS C-LEVEL EXECUTIVES IN RETAIL AND FOUNDERS OF SUCCESSFUL MARKETING AGENCIES. 

MATTRESS

THE FOUNDERS OF BEDHEAD HAVE TOURED MANUFACTURING FACILITIES AROUND THE WORLD, DESIGNED AND BUILT MATTRESS FROM THE GROUND UP AND BUILT PRIVATE BRAND LINES.  PROFESSIONAL RESPONSIBILITIES INCLUDED PRODUCT BUYING FOR THE LARGEST NATIONAL RETAILERS IN THE WORLD. 

RETAIL

BEDHEAD HAS A BACKGROUND IN RETAIL EXECUTION HAVING RAN LARGE, REGIONAL RETAIL TERRITORIES, MANAGED REAL ESTATE ACQUISITION, PRODUCT MIX, SALES STRATEGY, WAYFINDING, PROMOTIONS, VENDOR MANAGEMENT, AND MORE.

BRANDON BAIN, FOUNDER | CEO

WITH A DEGREE IN PHILOSOPHY FROM TEXAS A&M, BRANDON BEGAN DEVELOPING HIS PASSION FOR CONSUMER PSYCHOLOGY AS MATTRESS FIRM'S FIRST EVER INTERN IN 1998. AFTER GRADUATION, BRANDON RETURNED TO MATTRESS FIRM'S SALES FLOOR AND WITH STEPHEN FERGUSON, RAN THE #1 PRODUCING STORE IN THE COUNTRY.

 

BRANDON WOULD LATER GO ON TO BECOME A TOP PRODUCING ACCOUNT EXECUTIVE IN THE MORTGAGE INDUSTRY, A PARTNER FOR A HIGH TECH SECURITY COMPANY, A VP OF A PR FIRM AND VP OF SALES FOR AN AUTOMOTIVE COMPANY BEFORE FORMING HIS FIRST MARKETING COMPANY IN 2016, BECAUSE MARKETING; A COMPANY DESIGNED TO HELP SMALL AND EMERGING ORGANIZATIONS CREATE POWERFUL BRAND DEVELOPMENT.

WITH THE CONFLUENCE OF SALES, MARKETING, GRAPHIC DESIGN, TECHNOLOGY AND MATTRESS EXPERIENCE, BRANDON IS UNIQUELY EQUIPPED TO HELP BEDDING ORGANIZATION DEAL WITH THE INCREASING CHALLENGES OF BUILDING A BRAND IN THE DIGITAL ERA.

STEPHEN FERGUSON, FOUNDER 

STEPHEN FERGUSON BEGAN HIS MATTRESS JOURNEY AS A YOUNG SALESMAN AT MATTRESS FIRM AND LEFT AS A LEAD BUYER AND ONE OF THE ORGANIZATIONS ALL-TIME LEADING SALES PERFORMERS. 

STEPHEN TRAINED OVER 40,000 SALES PROFESSIONAL DURING HIS TENURE, HELPED DEVELOP PROMOTIONS LIKE FREE ADJUSTABLE BASE, OVERSAW ACCESSORIES ONBOARDING & ACTIVATION AND MUCH MORE. 

STEPHEN'S PASSION TO ELEVATE THE INDUSTRY IS UNMATCHED AND BELIEVES THAT THE ONLINE EXPERIENCE SHOULD BE FIRST CLASS AND RIVAL THE IN-STORE EXPERIENCE.

MEDIA APPEARANCES

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